Marvel Has Finally Learned From A Big Post-Endgame Mistake & Comic Con & D23 Prove It

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Summary

  • Marvel Studios learned to focus on near-completed projects at D23 and SDCC 2024, avoiding premature announcements from the past.
  • The spotlight shifted from new reveals to already-known projects in order to commit to a clearer plan that is not marred by early announcements and subsequent production problems.
  • Commitment to clearer planning after Marvel's post-Endgame mistakes can be seen in the studio's strategy for Phase 6.

The Marvel Cinematic Universe's creative mind, Marvel Studios, has proved to have learned a valuable post-Avengers: Endgame lesson after D23 and SDCC 2024. The many movie reveals of San Diego Comic-Con 2024 were certainly interesting in that Marvel did not focus on anything that was not already announced. Captain America: Brave New World, Thunderbolts*, and The Fantastic Four: First Steps were all previously confirmed, meaning what was known about the upcoming Marvel films was simply expanded upon in favor of new announcements.
Interestingly, this pattern continued with Marvel's D23 reveals about the MCU. The spotlight at this convention was placed mostly on upcoming Marvel TV shows that, again, were already public knowledge. Agatha All Along, Daredevil: Born Again, and Ironheart were all focused on at D23, as were the aforementioned movies set for 2025 release dates. Although the focus on projects that were already announced may have been disappointing at first, this tactic from Marvel proves the studio has learned the lessons from mistakes made after 2019's Avengers: Endgame.
Marvel’s Lack Of New Announcements Fixes A Post-Endgame Mistake Marvel Is Not Committing To Movies Or Shows Too Early The mistake in question is the announcements of various projects years before their respective release dates, something Marvel has fallen victim to since Avengers: Endgame. At SDCC 2019 and 2022, Marvel Studios' president Kevin Feige took to the stage to announce several upcoming movies and shows, with the latter convention stretching all the way up to Phase 6. This included the two Avengers movies, then titled The Kang Dynasty and Secret Wars, alongside other projects years away from release like The Fantastic Four and Blade.
Marvel should not have announced these projects so early…
Since then, every one of these projects has faced production issues of some sort; Marvel Studios cannot seem to get Blade right after multiple directors and writers have come and gone and Avengers 5 and 6 have pivoted away from Jonathan Majors' Kang with their own rotating cycle of directors and writers. This proves that Marvel should not have announced these projects so early, as supported by Kevin Feige's MCU Phase 4 comments in 2022. Thankfully, Marvel has learned this lesson and spent 2024's major events hyping up movies and shows that are near completion, rather than previously-unannounced projects.
Related 10 Upcoming MCU Movies & Shows Marvel Didn’t Mention At SDCC Or D23 Marvel Studios revealed some exciting new information at SDCC and D23, but there were still many upcoming projects that weren"t addressed at all.
1 When Will Marvel Announce More Phase 6 Movies & TV Shows? The unanswered questions after Marvel's SDCC and D23 panels lead to more queries, specifically when more Phase 6 movies and shows will be announced for the MCU's future. The answer to this is likely San Diego Comic-Con 2025, should Marvel Studios make an appearance at the event. If so, this would have given Marvel an entire year to lock down directors, writers, scripts, and returning stars for the studio's future endeavors. This is promising as it proves Marvel is committing to a clearer plan than the studio had after Avengers: Endgame, likely leading to a more coherent, consistent future for the Marvel Cinematic Universe.
Marvel Cinematic Universe $24 $35 Save $11 The Marvel Cinematic Universe is a multimedia superhero franchise that began in 2008 with Paramount's Iron Man starring Robert Downey Jr. The franchise quickly grew in popularity, with Disney eventually buying out Marvel Entertainment in 2009. The MCU consists of dozens of movies and TV shows, most notably Avengers: Endgame, WandaVision, and Loki.
Created by Kevin Feige Upcoming Films Deadpool & Wolverine , Captain America: Brave New World , Thunderbolts (2025) , Blade (2025) , The Fantastic Four (2025) , Avengers 5 , Avengers: Secret Wars Upcoming TV Shows Agatha: Coven of Chaos , Ironheart , Daredevil: Born Again , Wakanda , Your Friendly Neighborhood Spider-Man , Marvel Zombies , Wonder Man , Vision Quest $24 at Amazon See at Target See at Walmart Upcoming MCU Movies Captain America: Brave New World
Release Date February 14, 2025 Thunderbolts*
Release Date May 2, 2025 The Fantastic Four (2025)
Release Date July 25, 2025 Blade (2025)
Release Date November 7, 2025 Avengers: Doomsday
Release Date May 1, 2026 Avengers: Secret Wars
Release Date May 7, 2027

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